In 2024, as we celebrate the 30th anniversary of the Salt Lake Bees, our visual identity continues to honor the nostalgia of vintage baseball while embracing a renewed emphasis on imagery. Beyond showcasing player talents, our design highlights the unique personalities of our players, forging deeper connections with fans. As well as focusing on fan experience and enjoyment. This year's focus remains on celebrating Utah's rich baseball history, intertwining memories of the past with the excitement of the present. With each detail carefully crafted to instill a sense of tradition and belonging, our visual identity serves as a tribute to the enduring legacy of baseball in our community.